On the one hand, we want to do it. Who wouldn’t?
Whether because we don’t fully understand how everything is connected, or because our own problems overwhelm us, getting involved in realities beyond our own feels distant. It feels hard.
That’s why we propose stepping away from the traditional way of approaching this issue and starting to imagine a collaboration between unlikely partners.
For example, the brands we consume — and us.
It’s odd, because we know about greenwashing, pinkwashing, greenhushing… yet the truth is that some brands are genuinely doing meaningful things for the world. And it would be good to rebuild trust in our relationship with them by verifying that what they claim is true.
This is a call to brave brands willing to open the door to people so they can witness what they are doing.
And to those of us who want to stop being spectators — and reclaim our role as protagonists in the place and time we happen to be living in.
Positive impact isn’t exciting on its own, but at HUMANSDID, we turn it into an adventure.
The What
HUMANSDID is an independent platform created so that registered members have the chance to experience, firsthand, the positive impact projects brands are driving — wherever in the world they may be.
Imagine the privilege of stepping inside these initiatives as they come to life — whether they’re about products, culture, or broader projects — and then sharing your experience with the community and the world.
The How
All the information and updates about HUMANSDID’s ongoing projects will be available on this website.
But if you want the chance to live the experience associated with each project we present (each “drop”), you need to register as a member.
Here’s how it works:
1. Every time we launch a new “drop,” you’ll receive an email.
2. The email will contain a button that takes you to the app, where you’ll find the project card and the option to sign up.
3. By simply clicking “I want to witness it,” you’ll be entered the draw (two community members) to become the protagonists of that experience.
4. You’ll also receive the draw results by email.
If you’re selected, we’ll take you wherever the project is being carried out, covering the necessary costs for the time required so you can see it, experience it and verify it with your own eyes.
During this time, you’ll be accompanied by our audiovisual team to document your experience.
Sign up now and become the protagonist of the next “drop.”
The Why
More things need to happen. There needs to be more trust. We need to do more — no matter how odd the way we try may seem.
We’ve convinced ourselves that taking part in improving the world is an obligation, when in fact it’s one of the most exciting adventures available to us today.
Collective action will only become part of everyday life if we dare to carry it out in more imaginative ways.
Projects
Why is Posidonia
the lung of the Mediterranean?
Why is Posidonia
the lung of the Mediterranean?
Music, Memory and Identity
The Thambwé School, Angola
Music, Memory and Identity
The Thambwé School, Angola
The HUMANSDID list for educational change
The TERRA School
The HUMANSDID list for educational change
The TERRA School
School Tree Growing
Campaign in Kenya
School Tree Growing
Campaign in Kenya
To receive every “drop” (each new project) by email, enter the app, and decide whether you want to check it out. If you click, you enter a draw to travel and experience it firsthand.
If selected, you’ll be accompanied by an audiovisual team documenting the journey — turning you into the protagonist, verifier, and narrator of what is actually happening.
Every time you participate, you also increase your chances of entering the HUMANSDID Grand Prize at the end of the year.
From the moment you receive the first “drop.” That’s when you can decide to participate and potentially live the experience connected to the project.